Editorial By Imogen Miller '26
A close look at the 2024 Election shows how the concept of “others” in political discourse has gained increasing prominence. This term encapsulates various marginalized groups— racial minorities, immigrants, the LGBTQ, and women—who have historically been sidelined in political conversations.
During the Trump campaign, the concept of “others” was strategically employed to gain support and create a distinct political identity. By framing certain groups, racial minorities, and even political opponents as “others,” the campaign effectively tapped into a
sense of nationalism and fear among a significant portion of the voters. This approach
resonated with voters who felt their cultural identity was under threat, allowing Trump to
position himself as a defender of traditional American values. The campaign’s messaging often included rhetoric that painted these “others” as responsible for various societal issues, thereby uniting supporters around a common adversary.
The use of “others” also extended to the portrayal of the political establishment and elite media, which were depicted as out of touch with the concerns of everyday Americans. By branding these entities as “others,” the Trump campaign successfully mobilized a base
that felt unheard and neglected by conventional politics. This tactic not only reinforced a populist narrative, but also helped to create a sense of collective identity among supporters who viewed themselves as part of a movement fighting against a corrupt system. Trump's ability to connect with these sentiments was pivotal in rallying his base and driving voter turnout.
Moreover, the campaign’s emphasis on “others” was evident in its immigration policies and rhetoric. By framing immigration as a threat to national security and economic stability, Trump was able to evoke fear and urgency among voters. The construction of the border wall and his promise to deport immigrants were symbolic gestures that appealed to those who felt their jobs and safety were at risk due to the presence of “others.” This tactic not only solidified support among his core base but also attracted undecided voters who were influenced by the prevailing narratives around crime and economic competition. Ultimately, the strategic use of the concept of “others” played a significant role in shaping the campaign's narrative and securing electoral success.
Photo Courtesy of theguardian.com
Edited by Thea Fletcher '26, Catherine Polatidis '26 and Ms. Brilliant
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